To pee or not to pee – an update on Astellas’ Stop Stalling initiative and Peehavior Survey

Dec 8, 2017
To pee or not to pee – an update on Astellas’ Stop Stalling initiative and Peehavior Survey

Fewer than 13% of women affected with the urgency, frequency and leakage associated with an overactive bladder (OAB) seek treatment.1 For them, peeing behind the bushes, or in the men’s room because the line for the women’s restroom is too long, are the necessary consequences of this distressing condition.

Around 46 million women in the US aged 40 and older are affected by OAB at least sometimes2, but the stigma and embarrassment surrounding the condition means the majority of women neither consult a doctor nor seek treatment.

“In my practice, I find women who think peeing frequently and urgently is just a natural part of aging, when in reality it may be signs of a condition that could be managed with a doctor’s help,” explains Ekene Enemchukwu, a practicing urologist.

The Peehavior survey, part of Astellas’ ‘Stop Stalling’ campaign, is now in its second year. Recent findings from 2,854 women surveyed across the U.S. reveal some startling truths.

The survey found:

  • 86% of respondents have peed somewhere other than a bathroom
  • About 20% have peed behind the bushes
  • Nearly half (49%) have used the men’s bathroom when the women’s bathroom line was too long.

Stall Stories

Stop Stalling was launched in 2016 to raise awareness of this distressing condition, and is part of a much larger program involving leading patient advocacy organizations to help raise awareness of bladder health problems and educate legislators about the need for greater information on bladder health.

To coincide with Bladder Health Month, this year’s Stop Stalling campaign includes a series of new “Stall Stories” videos. These short, talk show-esque interviews conducted by comedian Ellen Karis with bladder health experts cover a range of topics intended to empower women to address their bladder health issues. This includes ways of broaching the subject with healthcare professionals and tips to begin a conversation on OAB with others.

“November is Bladder Health Month, so what better time to stop stalling and start a conversation about OAB symptoms than now?” says Enemchukwu.

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  1. Milsom I, Kaplan SA, Coyne KS, Sexton CC, Kopp ZS. Urology 2012; 80:90-6.
  2. Coyne KS, Sexton CC, Vats V, Thompson C, Kopp ZS, Milsom I. Urology 2011; 77:1081-7.
  3. Gormley EA, Lightner DJ, Burgio KL, et al. Diagnosis and treatment of overactive bladder (non-neurogenic) in adults: AUA/SUFU guideline. American Urological Association Education and Research, Inc. 2014.
To pee or not to pee – an update on Astellas’ Stop Stalling initiative and Peehavior Survey

Stakeholder Engagement is a function within Corporate Affairs at Astellas that focuses on creating, building and maintaining third-party relationships. We serve as a conduit between Astellas and external stakeholders to help improve patient outcomes, improve access issues and address patients’ unmet needs head on.

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