We’re shining a light on bladder health this November

Nov 2, 2017
We’re shining a light on bladder health this November

Despite an estimated one-third of American adults aged 40 and over reporting urinary incontinence at least “sometimes”1, less than half of patients seek treatment for their bladder control problems.2 And even for those that do, most patients will wait more than a year after the onset of symptoms before consulting their doctor.3

Bladder health encompasses a range of bladder conditions and diseases such as urinary incontinence, overactive and underactive bladder, interstitial cystitis, urinary tract infections, nocturia, bladder cancer, urotrauma and neurogenic bladder.4 It is an important part of a person’s overall health5 yet, as these shocking statistics demonstrate, it is all too often overlooked or ignored, often as a result of embarrassment or a perceived stigma.4

November 1 signals the start of Bladder Health Month – a time for everyone to join forces in increasing awareness and education about bladder-related issues while encouraging individuals to take a proactive approach to dealing with their bladder health.

Change Together is marking the occasion with a month-long program of articles on the topic of bladder health. We’ll be hearing from a number of advocacy groups, who will share their stories of how they are working to improve the lives of patients. The month’s activities will end with a live webinar on Monday, December 4 at 12.30 pm ET / 11.30 am CT / 9.30 am PT, entitled “Driving positive change for patients through connecting and educating”, with an expert panel made up of representatives from advocacy organizations.

The groups who will feature across the month and the topics they’ll be discussing include:

  • Healthy Women are going to tell us about the group’s policy work and how they are bringing about change, in particular through their Keep the Care campaign
  • National Association for Continence are going to share their experience of using social media and paid advertising to educate patients and reach a broader audience
  • Urology Care Foundation – the official foundation of the American Urological Association – will explain about their role running the Bladder Health Alliance, as well as their work in educating physicians

With so much of value in store for patient advocacy groups, we encourage you to keep checking back to Change Together throughout November.

To find out more about the webinar and to register to attend, click here.


  1. Karin Coyne, Chris Sexton, Vasudha Vats, Christine Thompson, Zoe Kopp, and Ian Milsom. “National community prevalence of overactive bladder in the United States stratified by sex and age.” Urology 2011; 77:1081-7.
  2. Thom Huang, A. M. Kanaya, C. L. Wassel-Fyr, S. K. Van den Eeden, A. I. Ragins, L. L. Subak, and J. S. Brown. “Urinary incontinence and pelvic floor dysfunction in Asian-American women.” Am J Obstet Gynecol 2006; 195:1331-7
  3. Roger Dmochowski, and Diane Newman. “Impact of overactive bladder on women in the United States: results of a national survey.” Curr Med Res Opin 2007; 23:65-76.
  4. American Urological Association (November 1, 2016) November is Bladder Health Awareness Month http://www.prnewswire.com/news-releases/november-is-bladder-health-awareness-month-300354472.html. Last accessed October 2017.
  5. Lukacz ES, Sampselle C, Gray M, Macdiarmid S, Rosenberg M, Ellsworth P, Palmer MH. A healthy bladder: a consensus statement. Int J Clin Pract 2011; 65:1026-36.
We’re shining a light on bladder health this November

Astellas Patient Advocacy is a function within Corporate Affairs at Astellas that focuses on creating, building and maintaining third-party relationships. We serve as a conduit between Astellas and external stakeholders to help improve patient outcomes, improve access issues and address patients’ unmet needs head on.

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